by Ollie de Kretser | Mar 23, 2016 | The Blog
It is so important to give customers a good experience at every touch point. If not, your advertising investment will likely be going to waste. The question of experience living up to promise was prompted by our recent work with two clients, designing and building...
by Ollie de Kretser | Feb 17, 2016 | The Blog
We recently visited experiential technology company Phygital to discuss a few ideas we had for a client and it got us thinking about the benefits that immersive experiences can bring to all kinds of businesses. If used well, they can attract and engage customers more...
by Ollie de Kretser | Feb 3, 2016 | The Blog
It’s time we put apprenticeships on the same level as University and better designed the services and pathways for young people to access them. [Originally posted in the Surrey Chamber of Commerce magazine] It is something we at FdK have been thinking about for...
by Ollie de Kretser | Jan 22, 2016 | The Blog
A pixelated Boris Johnson recently appeared in Minecraft to promote a £1.2 million investment in a new initiative for the UK’s gaming sector called Games London. The video shows the London Mayor walking through a rather impressive recreation of the city as he...
by Ollie de Kretser | Oct 23, 2015 | The Blog
We recently posted about a North Downs Way start marker being designed by us and built by Utopia Forge. Well, that wonderfully rusted, sculptural sign is now in place and is looking great! Located near Farnham station, just off the A31, the sign marks the start of the...
by Ollie de Kretser | Sep 10, 2015 | The Blog
If you are launching a new product into a market that didn’t exist before, it can be difficult to promote as your customers will have nothing to compare it to and may be hesitant to try it out. This was the problem faced by our animal pharmaceuticals client Elanco...