by Ollie de Kretser | Jan 22, 2015 | The Blog
If you want to promote yourself as a technical leader it might be worth thinking more traditionally. This was certainly the case for our long-term client Zoetis for whom we recently designed a set of reference manuals that provide information on parasite treatment for...
by Ollie de Kretser | Nov 14, 2014 | The Blog
A lot of companies boost sales of a product by giving something away with it. But what happens when you want to sell that free gift as its own product? Animal health company Zoetis is one of our longest-term clients and are a prime example of a company looking to...
