by Ollie de Kretser | Feb 5, 2015 | The Blog
With more than 550 individually patented lids, NYU professor Louise Harpman and business partner Scott Specht co-own the world’s largest collection of coffee lids. It’s safe to say that these two are serious collectors and it raises the question as to why...
by Ollie de Kretser | Jan 22, 2015 | The Blog
If you want to promote yourself as a technical leader it might be worth thinking more traditionally. This was certainly the case for our long-term client Zoetis for whom we recently designed a set of reference manuals that provide information on parasite treatment for...
by Ollie de Kretser | Jan 21, 2015 | The Blog
Too often we find that explanations for identity designs are overly complicated or justified with post-rationalisation. This is why we want to quickly mention Nalla Design’s rebrand of Independent Midwives UK as an example of good design. The main graphic...
by Ollie de Kretser | Dec 4, 2014 | The Blog
The Internet opens up a huge number of possibilities for businesses but it can also be a hinderance. This is why it is so important to have a website that is regularly updated and well designed and Norbury Park Wood Products is one business who were concerned that...
by Ollie de Kretser | Nov 14, 2014 | The Blog
A lot of companies boost sales of a product by giving something away with it. But what happens when you want to sell that free gift as its own product? Animal health company Zoetis is one of our longest-term clients and are a prime example of a company looking to...