by Ollie de Kretser | Nov 4, 2014 | The Blog
An interesting article popped up on Fast Company today about a startup looking to sell bugs as high-end snacks. Sexy Food is a Belgian company using luxurious-looking packaging for its Rhino Beetles, Black Scorpions, Sago Worms and other edible insect snacks… We...
by Ollie de Kretser | Oct 13, 2014 | The Blog
Good design begins with good research. When designing a UI, it is vital to understand the potential users and the development constraints. We recently created an updated UI design for BMT’s Smart Access programme, which perfectly demonstrates just how complex...
by Ollie de Kretser | Sep 11, 2014 | The Blog
As Dieter Rams famously said: “Good design is as little design as possible.” This morning we picked up a Fast Company article from June about UK consultancy MAP and their redesign of Virgin Atlantic’s meal trays. The original intent of the project...
by Ollie de Kretser | Sep 5, 2014 | The Blog
Everyone’s heard the old cliche about the picture and the thousand words. Well, it couldn’t be more relevant to this particular image dilemma we encountered when working on a recent Duvaxyn campaign with our long-term client Elanco Companion Animal...